Isn't it simpler to add filters to the catalogue?

A filter requires the visitor to already know what they want. The recommender asks about their situation — who for, by when, what matters — and answers on their behalf. That is the difference between a shelf and a shop assistant.

Why ask for an email and not a phone number?

Because the outcome is a recommendation with a link to the product, and that gets read in a message. Phoning someone who was browsing a lamp is the most effective way to make sure they never come back.

What questions should a recommender have?

Who it is for, budget, what they value — multi-select — and by when. Four. More than that and the visitor leaves before the recommendation, which is the thing they came for.

Is it any use if I sell one product?

Then it is even better the other way round: the quiz recommends the variant, size or bundle, and above all captures why they want it. That «why» is the subject line of the email that actually gets opened.

Do I pay per response?

No. Leads are unlimited on every plan, including the free one. You pay a flat monthly fee, never per answer.

Quizanta.

Online shops

A recommender that answers before it asks for anything

A catalogue of sixty items is a decision people postpone. Four questions and one specific recommendation unblock it.

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This is the real recommender, exactly as your visitor sees it.

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What are you looking for?

4 questions and we tell you which one suits you

How it works in a shop

1Who it is for, and on what budgetA gift, something for themselves or a replacement; for a partner, a child or work. It is what a good shop assistant would use to choose for you, and what a catalogue never asks.
2What actually matters to themSimple to use, lasts for years, sustainable. Multi-select, because nobody wants only one thing. Those ticks are what score, and the score decides which recommendation appears.
3Three outcomes, not oneDepending on the score they see the premium, the balanced or the budget option — always with a cheaper alternative beside it. Recommending the expensive one to everybody is the fastest way to be disbelieved.

What the recommender asks

These are the questions in the ready-made template. You can change every one of them.

1What are you looking for?
2Who is it for?
3What is your budget?
4What matters to you?
5When do you need it?

Online shop FAQ

Isn't it simpler to add filters to the catalogue?: A filter requires the visitor to already know what they want. The recommender asks about their situation — who for, by when, what matters — and answers on their behalf. That is the difference between a shelf and a shop assistant.
Why ask for an email and not a phone number?: Because the outcome is a recommendation with a link to the product, and that gets read in a message. Phoning someone who was browsing a lamp is the most effective way to make sure they never come back.
What questions should a recommender have?: Who it is for, budget, what they value — multi-select — and by when. Four. More than that and the visitor leaves before the recommendation, which is the thing they came for.
Is it any use if I sell one product?: Then it is even better the other way round: the quiz recommends the variant, size or bundle, and above all captures why they want it. That «why» is the subject line of the email that actually gets opened.
Do I pay per response?: No. Leads are unlimited on every plan, including the free one. You pay a flat monthly fee, never per answer.

Start with the recommender template

It ships with three scored outcomes and the email ending already set up.

Create my quiz free →

Read: quiz or form, what the data says →